Year end creates the artificially appropriate time to fill out your annual event marketing scorecard, so here goes. (Please rest assured this will NOT include any New Year’s resolutions!)
This week has been filled with TV specials, articles and events centered around the 10th anniversary of 9/11. And rightfully so. Having lived through that awful day watching the towers fall from roughly a mile away I have vivid memories of not only that day, but the following weeks and months. I actually try not to think about it too much, but now seems an appropriate time to remember and honor those who were lost and those who carried on in their absence.